The intense summer heat swept across the entire city. The ultimate sanctuary for curing the summer heat After the Three Hundred Mountain Stream Wild Habitat Valley was opened to the public The place was packed with people and extremely lively. A large number of tourists rushed to this refreshing mountain retreat ahead of time. The valley was filled with cheerful voices and laughter. Unlock the ultimate joy of all-inclusive summer fun and water activities! The atmosphere at the scene was extremely intense. Get rid of the oppressive heat and restlessness of the city The Xixia Xi Ge Valley hidden deep within Sanbaishan Mountain With the natural valley air conditioning at 22℃ Become the perfect haven in the summer season The lush green forests all over the mountains block out the harsh rays of the sun. The gentle stream gurgles and tinkles. Many families with children, couples, and friends came together in groups. In the valley, one can see tourists enjoying the water play and taking photos everywhere. Busy yet soothing, the atmosphere is simply outstanding! The crystal-clear mountain stream and shallow pool are at the top of the list in terms of popularity. Adults and children all stepped into the cool stream of water. Swimming and playing in the water, relaxingly descending the stream The splashing water washes away the whole body's heat. The internet-famous water swing sways gently with the wind. The willow-leaf boat floats leisurely on the water surface. Fun water-based board games for free and enjoyable play at will Every check-in point was crowded with tourists enjoying the visit. Everyone can freely enjoy themselves and have fun. There is an air of relaxation and joyfulness all over the face and eyes. Immersive embrace of the romantic summer charm of the mountains and fields This exclusive and highly valuable package offer has truly made all visitors feel that it was a great deal and that they got excellent value for their money! The super value package includes a round-trip boat ride for 60 yuan per person + a round-trip electric vehicle ride at the outer dock for 20 yuan per person. That makes it 80 yuan in total. Not to mention that there are free watermelons, ice cream, and water play at Xixiaoxiguo. With just one ticket, you unlock multiple pleasures. The cost-performance ratio is simply perfect! Special Offer for Official Trial Operation July 18th - August 31st 68 yuan per person No need to wait for the pre-sale to enjoy the game at a low price. Student Party, BFF Group, Romantic Date with Eyes Closed ▲ Scan the code to purchase now! Purchasing channel: Official ticket purchasing platform of the scenic area Come to Sanbaoshan Xixiaoxing Valley Immersed in the joy of playing in the mountains and rivers Fresh scenery and pleasant recreational experience Get all-day coolness in the summer with this package! Escape the heat in summer without rushing around. The cool and secluded paradise is ready! The business at Sanba Mountain Stream Wild Habitat Valley is booming and remains so. Continuously unlock 22℃ for summer healing Swimming, rappelling, taking photos, and relaxation - all in one package! The scenery is breathtakingly beautiful, the benefits are extremely valuable, and the experience is perfect. This summer, gather your family and friends and head to the mountains and valleys. Unleash the unique relaxation experience of summer and enjoy coolness throughout the entire season! The source of the Dongjiang River - peace is not far away in your heart Welcome to use An Yuan One-Click Gaming! ↓↓↓↓                                                                               ▲Scan the QR code to follow Dongjiangyuan Mineral Water编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

When green mountains and clear waters collide with new AI approachesWhat will An Yuan become?Recently very popularThe Colorwalk feature for fridge magnets is here！Condense the beauty of An Yuan into...On a small refrigerator stickerOnly then did I realize that this place is filled with the poetic charm of the Jiangnan region.Sanbaishan Rainbow RoadA traditional Chinese-style pagoda with a classic appearanceFrom now onOfficially commence the scenic tour of the source of the Dongjiang RiverThree Hundred Mountain CablewayMust-see Popular EventsHere we glide towards the blue sky!Three Hundred Mountain Glass Sky BridgeA 330-meter-long suspended transparent bridgeTraverse the misty forestThrilling and exciting, taking in the verdant mountainsThe First Waterfall of Dongjiang RiverA hundred-meter waterfall cascades down from the rock face.The mist from the forest rushes towards me. undefinedJiulong MountainLook far aheadRidge windmills, layers of mountainsTake everything in at a glance undefinedDongfeng Lake ReservoirThe dam of the source reservoir is surging with a powerful flow of water.A pool of clear waterHiding the original and serene natural landscapesWuwei PagodaAn ancient tower built in the Song DynastyClimb to the top and look downEnjoy the harmonious integration of the old town and the landscapeDongshengweiA pool of water reflects the grandeur of the scene.Between the red bricks and solid walls lies the aroma of a century's worth of life.Here, there lies a slow-paced time of the Hakka people. undefinedXi JiebaThe city lights shine brightly in a continuous line at night.Taste local snacks and enjoy the night viewFull of the aroma of fireworks undefinedTea-picking Opera ParkSummer duskStrolling in the park where lotus flowers are in full bloomTime gradually slowed down. undefinedYongzhen Covered BridgeStrolling along the bridge, listening to the gentle flowing waterExperience the charm of century-old Hakka ancient architectureThree Hundred Mountain, Enclosed Houses, Waterfall ···During this weekendLai Anyuan took them all down.You can also do it yourself.Come and post your comments in the comment section.Show off your exclusive fridge magnet!The source of the Dongjiang River - peace is not far away in your heartWelcome to use An Yuan One-Click Gaming!↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

On June 30th, the 17th Jiangxi Province Games' orienteering competition (school and university division) and the 2026 Jiangxi Province University Orienteering Competition concluded successfully in the picturesque 5A scenic area, Baishisan Mountain.With a five-day schedule and six events, nearly 500 athletes competed against each other in various scenic spots of Anyuan County. The event concluded smoothly with orderly proceedings throughout the entire course. All the participants fought bravely and used their sweat to embody the spirit of sports, thus marking the successful conclusion of the orienteering event of this provincial games.This event was organized by the Tourism Development Group of An Yuan County. The group took the initiative throughout the process, made meticulous arrangements, provided high-standard and professional service support, and comprehensively assisted in the smooth and orderly conduct of the event. They successfully completed all the tasks for escorting the provincial sports event and fully demonstrated the responsibility of state-owned enterprises and their professional operation capabilities.一、Coordinate all resources across the region, and build a solid foundation for event support at a high standard.This event innovatively connects five core locations: Sanba Mountain Scenic Area, Dongshengwei Scenic Area, Xisijia Village, Sanba Mountain Hot Spring Park, and Zihuan Town. It creates a "full-area immersive off-road race track" with unique Anyuan characteristics, achieving a deep integration of sports competition and scenic landscapes and cultural heritages.      During the preparation and hosting period, the Tourism Development Group, in collaboration with relevant departments, completed all on-site investigations of the competition venues, planning of the race route, overall environmental improvement, and safety checks in advance. This ensured that the venue met the provincial-level competitive requirements and presented the beautiful landscapes and Hakka heritage of Anyuan in an all-round manner.At the same time, the group established a front-line work team to be stationed at the site, achieving full-chain closed-loop management of operation, allocation, order maintenance, and emergency response, and establishing a foundation for the event with the standard of "zero omissions".二、Enhance reception services and comprehensively promote the image of An Yuan CityThroughout the entire event, the Group's Sanbaoshan International Hotel and Qiu'ning Little Prince Hotel provided accommodation, catering and other services for nearly 500 athletes, over 100 referees and staff.The standardized management system of the hotels, the characteristic Hakka cuisine, and the 24/7 response to details all won unanimous praise from the organizing committee and the participants, becoming an "alive brand" for An Yuan's urban service image.三、Deepen the integration of sports and tourism, and maximize the economic efficiency of the events.The group adheres to the principle of "using competitions as a medium, showcasing culture through tourism, and empowering through sports and tourism". It focuses on capturing the traffic generated by the events, encouraging participants to take photos and experience the beautiful landscapes of Anyuan and the rich cultural heritage of the Hakka people.On-site, there are special areas for Hakka snacks and agricultural and specialty products. A series of measures have transformed the "visitor flow" of the event into "tourist flow" of the scenic area and "cash flow" of consumption, effectively activating the consumption vitality of the county. This has enabled the influence of the provincial-level event to truly become an "accelerator" for the upgrading of Anyuan's cultural tourism industry.四、Fully fulfilled duties throughout the process and successfully completed the mission of providing security for the event.This event had a total of 5 competition days, covering four individual events (short distance, medium distance, 100 meters, and points) and two team and relay events. It was highly professional and had strict requirements for support.。The Tourism Development Group has always firmly assumed the primary responsibility, operating with high standards, intensity and efficiency throughout the process, achieving "zero mistakes" in the competition schedule and "zero flaws" in support, and successfully concluding the event.This competition is hosted by the People's Government of Jiangxi Province. It is of high level and large scale. This is the first time An Yuan County has hosted a provincial orienteering event. It is not only a comprehensive test of our county's organizing capabilities, but also a major opportunity to showcase An Yuan's image and promote the integration of sports and tourism.In the future, the An Yuan Tourism Development Group will review the event support experience, continuously deepen the main business of tourism and culture, and innovate the model of integrating sports and tourism. With better resources, more professional services, and stronger commitment, it will continue to polish the "East River Source · Jade An Yuan" tourism brand, and contribute the strength of tourism development to the high-quality development of the county's tourism industry.The source of the Dongjiang River - peace is not far away in your heartWelcome to use An Yuan One-Click Gaming!↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

From June 28th to 29th, a delegation of young Taiwanese students came to our county for a two-day visit and exchange. The Taiwanese youths visited Dongshengwan and Sanbaishan one after another, experiencing the blood ties of the same roots and origin between the two sides while exploring the Hakka culture and the natural ecology. The visiting group first arrived at Dongshengwei Scenic Area. Under the guidance of the tour guide, the young people gained a deep understanding of the profound historical background of this largest square Hakka courtyard house in China, and experienced the unique charm of Hakka culture. Cai Haoyu Taiwanese youth This is the first time I have seen such square-style courtyard houses. Only through personal experience can one truly appreciate how astonishing the bricks and tiles are. Today it's also raining slightly, which adds to the historical atmosphere here. Only then did I truly feel the diligence and bravery of the Hakka people and their history. In the Sanbaoshan Scenic Area, the visiting group took a boat trip through Dongfeng Lake. Along the way, they passed by the Qinyin Spring, the Shuren Stone, the Source Culture Museum, and other places. Under the guidance of the tour guide, they learned about the story of the people of Anyuan who have been guarding the source of the Dongjiang River. Standing on the glass walkway, everyone looked down at the lush forest and took photos and made marks to enjoy the beautiful scenery. Shi Qianyi Taiwanese youth The scenery is very beautiful. Since we arrived at the place probably not in the middle of July, it was actually quite cool, with the temperature ranging from 24 to 25 degrees Celsius. The entire trip was very comfortable. The reservoir could also be seen. It was truly very clean, without any pollution. This trip to Anyuan enabled Taiwanese young people to experience the charm of Hakka culture and the natural scenery of the source of the Dongjiang River, and also brought the young people on both sides of the strait closer together. Xie Chengjun Chairman of the Jiangan Association of Taipei City We came from Taiwan to Ganzhou and then to Anyuan. We hope that the children of our fellow villagers here can learn about our local culture. The source of the Dongjiang River - peace is not far away in your heart Welcome to use An Yuan One-Click Gaming! ↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

From the hand-building workshops in Taixi River Valley, the porcelain capital, to the autumn harvest scene at Huangling Village in Wuyuan;from the journey to trace the source of drinking water in Sanbaishan at the source of the East River to the exploration of the ancient Hakka buildings in Xinwei in Guanzhi - in recent years, Jiangxi has continuously launched the "Painted Jiangxi: Scenery Extraordinarily Beautiful" cultural tourism promotion month for Hong Kong and Macao.Through distinctive products, warm services and long-term cooperation, it has opened up channels for cultural and tourism exchanges between Jiangxi and Hong Kong and Macao, allowing Hong Kong and Macao tourists to progress from their initial acquaintance with Jiangxi to frequent visits to the province, and exploring a new path for the integrated development of inbound and outbound tourism.In 2025, it will be the 60th anniversary of the water supply of Dongjiang to Hong Kong. On this occasion, in 2024, Jiangxi Province officially launched the "Painted Jiangxi: The Scenery is Extraordinarily Beautiful" cultural and tourism promotion month for Hong Kong and Macao.Since the first event built the bridge of cultural and tourism connection between Jiangxi and Hong Kong and Macao, many tourists from Hong Kong and Macao have come to Jiangxi to explore and appreciate the charm of the Jiangxi culture and landscape. Over the past three years, the cultural and tourism exchanges between the two places have continued to heat up.The "Painted Jiangxi: The Scenery is Extraordinarily Beautiful" Jiangxi Culture and Tourism (Macau) Promotion Conference in 2026 is coming as scheduled, fully unlocking the new journey of Jiangxi tourism suitable for tourists from Hong Kong and Macao.Create deep travel routes"This is my first time visiting Jiangxi. Only by experiencing it myself did I realize that the landscapes and ancient culture have even more charm."Hong Kong travel blogger Chen Lili shared her travel experiences on social media after a 4-day, 3-night in-depth tour of Ganzhou, Jiangxi Province in 2026.Hong Kong tourists have long been no longer satisfied with the superficial and short trips for sightseeing. The Jiangxi tourism authorities have focused on the needs of the target audience and continuously updated high-quality tour routes, using diverse cultural tourism resources to retain Hong Kong tourists.In 2024, the first "Tourism and Culture Promotion Month for Hong Kong and Macao" was launched in Hong Kong. Jiangxi Province simultaneously introduced four themed premium routes, connecting Lushan Cloud Sea, Jingdezhen Ceramics, Wuyuan Autumn Sunbathing, and Gan Nan Hakka Villages, covering resources highly valued by the Hong Kong market such as natural ecology, intangible cultural heritage ceramics, Hakka folk customs, and opera culture.In October of the same year, over a hundred teachers and students from True Light Middle School in Kowloon visited the Sanbaoshan in Ganzhou and conducted on-site exploration of the source of the East River.The East River connects the regions of Jiangxi and Hong Kong. The students tasted the living water from the source themselves and truly understood the profound meaning of "thinking of the source when drinking water".Reciting "Tengwang Pavilion Ode" at Tengwang Pavilion grants free admission. Visiting the clouds and mist on Lushan Mountain, and staying in the renovated traditional Chinese architecture guesthouses in Wuyuan, "Painted Jiangxi" has truly entered the hearts of tourists from Hong Kong and Macao.In 2025, Jiangxi will upgrade and launch 5 brand-new theme tour routes. At the same time, Jiangxi will also add additional preferential policies to benefit the public.The provincial level has launched the "Xi Xi Ruyi, Enjoy Jiangxi" cultural and tourism benefits, and all 70+ cities across the province have implemented over 70 inbound tourism incentive policies. 34 scenic spots, 14 hotels and 14 guesthouses have launched exclusive discount packages for tourists from Hong Kong and Macao.Longnan Guankeshi Xinnwei has become a popular tourist destination. After visiting it, Hong Kong tourist Ms. Chen said that the Hakka courtyard houses, which combine defensive functions with Eastern aesthetics, are an important manifestation of Chinese architectural aesthetics.In 2026, the third "Painting Jiangxi - The Best Scenery in Jiangxi" cultural and tourism promotion month for Hong Kong and Macao was held as scheduled. In addition, a photo exhibition on scenic spots and an exhibition of traditional craftsmanship photography were also held as supporting events.Upgrade the caring serviceAfter a gap of over 20 years, I came to Jiangxi again. The high-speed rail directly connects the cities and the urban facilities have been comprehensively upgraded. The convenience of travel exceeded my expectations.Mr. Lin, a tourist from Hong Kong, arrived in Nanchang by a tourist special train. The convenient transportation became his most direct impression during this trip.Tailoring the travel experience to the travel habits of tourists from Hong Kong and Macao, and comprehensively optimizing the supporting services, are the key factors that attract tourists from Hong Kong and Macao to visit Jiangxi repeatedly.From 2023 to 2025, the cultural and tourism authorities of Jiangxi Province frequently went to the Greater Bay Area for investment promotion and cooperation. They held events such as the Jiangxi Cultural Tourism Investment Promotion and Introduction Meeting and the Cultural Tourism Industry Investment Promotion and Introduction Activities in Shenzhen, promoting Jiangxi and negotiating cultural tourism projects, aiming to provide impetus and support for the high-quality development of Jiangxi's cultural and tourism industries.The Jiangxi Provincial Government signed a strategic cooperation agreement with China Travel Group and Hong Kong China Travel (Group).The Jiangxi Provincial Department of Culture and Tourism has collaborated with China Travel Group to establish "Jiangxi's Scenery is Extraordinarily Beautiful" tourism promotion centers in Hong Kong and Macao.The Hong Kong center adopts a "1 center + 11 local travel agencies" linkage model, precisely connecting with the tourism resources of the 11 prefecture-level cities in Jiangxi.The venue features immersive landscape settings, 24/7 tourism promotional videos, and AI intelligent consultation devices. Many Hong Kong and Macao residents stopped by and made on-the-spot arrangements for a 6-day in-depth tour of Jingdezhen.A hundred buses themed around Jiangxi tourism are shuttling along the main roads of Hong Kong and Macao, with red culture, sea of clouds scenery, and kiln fires of the porcelain capital depicted on their bodies, integrating Jiangxi's scenery into the daily lives of Hong Kong and Macao residents.Meanwhile, Jiangxi has allocated 20 million yuan as a special support fund for "attracting tourists to the province". All scenic spots and hotels across the province have set up foreign currency exchange outlets and foreign card payment devices.Lushan and Wugong Mountain have established immigration affairs service centers. The whole province is promoting the construction of a tourism credit system.The overall satisfaction of tourists remains above 90%. Various regions have introduced group tour incentive policies. Ganzhou offers rewards ranging from 40,000 to 150,000 yuan for different-sized Hong Kong and Macao tour groups, while Jiujiang offers the highest subsidy of 200,000 yuan for group tours. This effectively reduces the operating costs of Hong Kong and Macao travel agencies.In many scenic spots in Jiangxi Province, in order to provide more personalized services for tourists from Hong Kong and Macao, dedicated Cantonese-speaking tour guides have been specially hired. Hotels can offer light Cantonese-style dishes and prepare conversion plugs for Hong Kong tour groups.Huangling has set up exclusive photo spots for tourists from Hong Kong and Macao. In Nanchang, taxis voluntarily play Cantonese music.When over a thousand Hong Kong tourists arrived by special train in Jiangxi Province, the Hong Kong elderly couple who had visited twice said that the high-speed rail from Hong Kong to Nanchang only takes 4 hours. The comfortable and considerate services made them willing to come to Jiangxi again for sightseeing.Expand cooperation channelsCultural and tourism exchanges should not be limited to short-term promotion. Jiangxi has established a multi-party cooperation platform involving government, enterprises and schools, promoting cultural and tourism exchanges between Jiangxi, Hong Kong and Macao from periodic activities to a long-term and regular collaboration, and continuously deepening the connection of people's hearts between the two regions.In April 2025, the "Discover Jiangxi" overseas promotion plan was officially launched, aiming to attract more overseas tourists to actively explore Jiangxi.In 2025, 32 leading travel agencies from Jiangxi and Hong Kong signed agreements to send tourists, and the Jiujiang Lushan Cultural Tourism Promotion Center was established in Hong Kong and Macao. It quickly received over 300 Hong Kong large tour groups;the Mingyue Mountain in Yichun welcomed a thousand-person Hong Kong tour group, and the Longhu Mountain in Yingtan launched a 6-day pure tour line for Hong Kong and Macao via high-speed rail, with high registration interest remaining.The person in charge of Hong Kong Investment Promotion Travel Agency climbed Tengwang Pavilion and was impressed by the timeless masterpiece in the textbooks coming to life in reality, expressing great expectations for the cultural tourism cooperation between Jiangxi and Hong Kong.In 2025, the "100 Hong Kong and Macao Principals' Tour of the Mainland - Experience Journey of Humanistic Jiangxi" visited Lushan. Nearly 30 Hong Kong and Macao principals visited Bai Juyi's Cottage and Dali Temple, recited "The Peach Blossoms in Dali Temple", and observed rare plants in Lushan.Vice President of the Hong Kong New Territories Principals' Association, Yu Dawei, said that they will organize more students to conduct research and study in Jiangxi, using cultural and tourism experiences to enhance young people's sense of national identity.In the 2024-2025 academic year, the "Citizenship Studies" program for Hong Kong high schools added the "Drinking Water and Thinking of Origin" itinerary for visits to Jiangxi. Multiple batches of teachers and students went to Ganzhou for the visit. This web of friendship and longing has become denser and denser.Jiangxi hosted the national-level intangible cultural heritage performance project "Roots and Soul - Abundant Natural Resources and Very Huizhou" in Hong Kong, exhibiting over 200 intangible cultural heritage collections and holding 22 special performances, attracting more than 100,000 Hong Kong citizens to attend the exhibition and learn about Huizhou culture and ceramic craftsmanship.The Dongjiang River flows continuously, connecting the deep friendship among Jiangxi, Guangdong and Hong Kong.The "Painted Jiangxi: The Scenery is Extraordinarily Beautiful" cultural and tourism promotion month, which has been held for three consecutive years, has become an annual cultural and tourism event that never changes for Jiangxi, Guangdong and Hong Kong. More and more Hong Kong and Macao tourists have come to Jiangxi and understood the place.Relying on high-quality cultural and tourism products, refined inbound services and regular cross-border cooperation, the story of the mutual exploration and interaction between Jiangxi, Guangdong and Hong Kong continues to write a new chapter.The source of the Dongjiang River - peace is not far away in your heartWelcome to use An Yuan One-Click Gaming!↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

The fragrant aroma of oolong tea spreads over Victoria Harbour, the ancient dance of the Nu Opera lights up the stage of Hoi Haang, and the bus with the theme of Gan Opera tours the streets and alleys of Hong Kong and Macao...One after another, cultural interactions spanning mountains and seas have been successfully carried out along the banks of the Pearl River and the Pearl River Estuary, presenting a dazzling array of activities.In the vast land of Gan Prefecture thousands of miles away, the Tengwang Pavilion is filled with guests and visitors, and the clouds of Mount Lu attract tourists to enjoy the scenery. A group of tourists from Guangdong, Hong Kong and Macao follow the cultural and scenic heritage to visit Gan Province, immersing themselves in the cultural and ecological charm of "Picturesque Jiangxi, the Scenery is Extraordinary".Jiangxi shares geographical proximity, cultural affinity and commercial connection with Hong Kong and Macao.The East River transports the clear spring water from Sanbai Mountain in Anyuan County of Jiangxi Province to the Pearl River, providing about 80% of Hong Kong's freshwater needs.A high-speed train connects the thousand-year cultural heritage of the Jiangxi-Penninsula region with the modern prosperity of Hong Kong, Macao and Guangdong.Since Jiangxi launched the "Picturesque Jiangxi: The Best Scenery" cultural and tourism promotion campaign in 2024, Jiangxi's tourism industry has been committed to fulfilling its mission of "Old Region Connecting with the Bay Area", continuously deepening and improving in areas such as the establishment of cooperation mechanisms, shaping tourism brands, mutual sending of tourists, cultural exchanges and mutual learning, and collaborative development of the tourism industry. This has written a splendid chapter of the collaborative development of tourism between Jiangxi, Hong Kong, Macao and Guangdong.Mechanism innovation, brand empowermentIn recent years, Jiangxi's cultural and tourism industry has consistently focused on the strategic deployment requirements of the provincial Party committee and government regarding the connection and service to the Guangdong-Hong Kong-Macao Greater Bay Area. By leveraging mechanism innovation and brand upgrading as dual engines, it has promoted the cultural and tourism cooperation between Jiangxi and Hong Kong and Macao from short-term "activity-based exchanges" to a long-term "mechanized operation".In September 2024, the Jiangxi Tourism and Culture Department conducted its first special promotion event in Hong Kong and Macao, and officially established the "Jiangxi Scenery is Extraordinarily Beautiful" tourism promotion center for Hong Kong and Macao. This move has set up a regular and professional platform for cooperation between the two regions.The Hong Kong promotion center adopts the "1+11" model, setting up one center to connect with the high-quality tourism routes and products of 11 prefecture-level cities in Jiangxi.The Macao promotion center implements the "1+2" cooperation model, collaborating with two core local travel agencies to deeply explore the tourism market in Macao.Relying on the operational framework of coordinated provinces and cities and precise connections, the two regions have established a systematic and long-term cooperation system, effectively breaking through the limitations of previous one-off promotions and short-term collaborations.Sanbaishan, Dongjiangyuan, Anyuan County, Ganzhou CityThe brand strategy has also achieved a qualitative leap.In 2024, Jiangxi launched frequent overseas promotion campaigns under the "Follow Jiangxi" plan. Nearly a hundred buses with the theme of "Jiangxi's Scenery is Extraordinary" entered thousands of streets and alleys in Hong Kong and Macau, showcasing the cultural and natural charm of Jiangxi.In 2025, the brand was upgraded to "Discover Jiangxi", and the communication strategy underwent a profound transformation: it shifted from one-way external promotion to two-way interactive experience, and from simply gathering traffic to deepening value resonance.At the series of promotion events, Jiangxi launched five distinctive and high-quality routes, including "The Poetic Jiangxi Tour", "The Riding Wind Jiangxi Tour", and "The World Heritage Tour", for the Greater Bay Area;at the same time, a photography exhibition was held to allow Hong Kong and Macau residents to closely experience the unique charm of Jiangxi's landscapes and culture.The "Jiangxi Scenery Is Extraordinarily Beautiful" cultural and tourism-themed bus roamed through thousands of streets and alleys in Hong Kong and Macao, becoming a mobile "tourism ambassador" for Jiangxi on the roads.In June this year, the "Picturesque Jiangxi: The Best Scenery in the Region" cultural and tourism promotion campaign for Hong Kong and Macao once again entered the Hong Kong and Macao markets, further enhancing the brand influence of Jiangxi's cultural and tourism products.Tourist sources can flow in both directions and interact with each other.Mechanism innovation and brand upgrading have been most visibly demonstrated by the impressive tourist flow data: Hong Kong and Macao have become important sources of tourists for Jiangxi. A two-way cultural and tourism boom has been continuously heating up between the Jiangxi region and Hong Kong and Macao.In 2024, the number of tourists from Hong Kong and Macao received by Jiangxi Province increased by more than 300% compared to the previous year. The number of inbound tour groups received by provincial travel agencies also increased by over 300%. The number of visa-free entry passengers at Nanchang Changbei International Airport increased by 2.8 times.The growth momentum did not wane in 2025. According to the big data analysis by the Jiangxi Provincial Communication Administration, from January to July, the province received 190,900 tourists from Hong Kong and 22,900 tourists from Macao. Hong Kong ranked as the largest inbound tourist source market in Jiangxi, and Macao ranked third.The report released by Ctrip showed that the number of inbound tourism orders in Jiangxi increased by 78% during the Spring Festival, and the inbound tourism market showed a vigorous development trend.Behind the impressive data lies the proactive and precise marketing efforts of Jiangxi's cultural and tourism industry.From 2024 to 2025, Jiangxi successfully held promotional months in Hong Kong for two consecutive years. All the cities in the province also actively "went out": Nanchang held a "All Heroes Appear, Where in Life Isn't 'Xiang' or 'Hong'" cultural tourism promotion event in Hong Kong;Jiujiang organized a group to conduct cultural exchanges in Macao and Hong Kong under the theme of "Relaxing Lu Shan · Picturesque Jiujiang Embracing the Greater Bay Area";Ji'an held a promotion event for "Ji'an's Scenic Mountains and Rivers and Ji'an Tour" in Macao;Ganzhou held an industrial cooperation and cultural tourism promotion event in Hong Kong.The provincial-level supporting measures for "attracting tourists to Jiangxi" have been further strengthened: over 140 scenic spots across the province have released their preferential policies, and 33 hotel packages have been jointly announced. Longnan City has set aside 9 million yuan as a reward fund for attracting tourists.A large number of travel agents from Hong Kong and Macao have organized groups to visit Jiangxi in person, experiencing the charm of Jiangxi Province firsthand, and measuring its mountains, rivers and culture with their feet.Cultural Bonding, Emotional IntegrationIf the mutual sending of tourists represents the "hard power" of cultural and tourism cooperation, then cultural exchanges serve as the "soft bond" that connects the emotions of the three regions.In recent years, cultural exchange activities between Jiangxi and Hong Kong and Macao have been highly successful, evolving from "visiting each other" to "deepening mutual understanding".Cultural Treasures "Going Global" Tells the Stories of Jiangxi.From June to July 2025, Jiangxi successfully hosted a key brand project of the Ministry of Culture and Tourism in Hong Kong, the "Roots and Soul - Abundant Natural Resources and the Very Characteristics of Hakka" exhibition of Jiangxi's Intangible Cultural Heritage.The event lasted for 19 days in three stages, featuring over 200 pieces of intangible cultural heritage treasures, 22 large-scale performances, and more than 100 interactive activities. It attracted over 100,000 Hong Kong residents to participate, building a bridge for cultural empathy and industrial win-win cooperation between Jiangxi and Hong Kong.In March this year, precious cultural relics such as the "Xiao Zhi Gold", "Ling Zhi Gold", and "Yi Xing Jade Pendant" from the Han Dynasty Huinonghou Kingdom Ruins Museum were displayed in the "Han Dynasty Spirit" special exhibition at the Hong Kong Heritage Discovery Museum, establishing a platform for dialogue spanning thousands of miles and becoming an important witness to the cultural exchange of cultural heritage between Jiangxi and Hong Kong.People from Hong Kong and Macao "came in" to experience the charm of Jiangxi.In 2024, Jiangxi successfully held the "Artistic Splendor, Joyful Jiangxi" cultural and tourism exchange event between the mainland and Hong Kong and Macao. More than 120 representatives from the cultural and tourism sectors of Hong Kong and Macao visited Jiangxi and jointly explored to establish a platform for in-depth dialogue.In 2025, more than 80 representatives from the cultural and tourism sectors of Hong Kong and Macao participated in this event again, visiting places such as Tengwang Pavilion, the Haihunhou Kingdom Ruins Museum, and the Wangansheng Memorial Hall.The interaction among teenagers is an especially prominent aspect.Since 2023, Jiangxi has continuously organized the "One Hundred Hong Kong Principals Explore the Mainland" study tour activities, conducting on-site investigations of the study resources in Jiangxi and providing suggestions for optimizing the study routes based on what they have seen and experienced.In 2024, after the Sanhe Sanbaoshan in Anyuan was included in the Hong Kong high school's "Citizenship Studies" tour route, the "Drinking Water and Thinking of Its Origin" themed first group received a warm response, and the number of participants has been increasing year by year.Ji Xinghan, a student from Huangchubiao Middle School of the Hong Kong Education Workers' Association, said: "This is not just ordinary drinking water; it is the water flowing to Hong Kong, the water carrying the deep care of the motherland for Hong Kong compatriots, the water of affection."Industrial synergy; mutual benefit and win-win situationThe profound value of cultural and tourism cooperation lies in shifting from "attracting tourists" to "keeping tourists", transforming "visitors" into "regular customers", and ultimately achieving mutual prosperity of the industries and shared development benefits.Jiangxi has forged even closer ties with the leading tourism enterprises from Hong Kong and Macao.In 2024, Jiangxi signed a strategic cooperation agreement with China Travel Group, helping Jiangxi accelerate its efforts to become a top tourist destination.In September of the same year, the provincial Department of Culture and Tourism established "Jiangxi's Scenery is Extraordinary" promotion centers in Hong Kong and Macao, and the Lushan Tourism Overseas Promotion Center was also officially inaugurated in Hong Kong and Macao.At the Hong Kong and Macao promotional event in 2025, 32 key travel agencies from Jiangxi and Hong Kong/Macao signed cooperation agreements on-site, reaching in-depth cooperation in areas such as resource sharing, mutual referral of tourists, route interconnection, and channel intercommunication.The tourism and culture industry's investment promotion and cooperation have been actively carried out.In 2025, "Top Tourism Enterprises Enter Jiangxi" was launched, and 25 cooperation projects were reached with a total signing amount of 3.026 billion yuan.The "City of Heroes of the World" (China · Nanchang) 2025 Global Travel Agents Conference was held, providing a business connection platform for travel agents from home and abroad and travel agencies within Jiangxi Province.In 2026, cooperation will deepen further.Longnan City will hold promotion meetings in Hong Kong and Macao successively in January. Both sides will carry out in-depth cooperation in areas such as cultural exchanges among overseas Chinese, development of high-quality tourism routes, and complementary industrial collaboration, and jointly build a new highland for the coordinated development of "old area + bay area".The waters of the Dongjiang River flow ceaselessly, witnessing the deep friendship between Jiangxi, Guangdong and Hong Kong over the past decades.High-speed trains and flights traverse mountains and seas, shortening the time gap between the old industrial areas and the bay areas.From "Follow Jiangxi" to "Discover Jiangxi", the cultural and tourism cooperation among Jiangxi, Guangdong and Hong Kong has taken off from its initial stage and is now moving towards full realization. It has shifted from "activity-based exchanges" to "mechanized operations", and from "one-way promotion" to "mutual pursuit".The source of the Dongjiang River - peace is not far away in your heartWelcome to use An Yuan One-Click Gaming!↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

From June 25th to 30thThe 17th Jiangxi Province Games of Orienteering (School Department - University Group)And the 2026 Jiangxi Province University Orienteering Competitionwill be held in our county At that timeApproximately 500 athletes from all over the provincewill gather at the source of the Dongjiang Riverand engage in a "limitless clash of intelligence and strength"in the midst of green mountains and clear waters. This is not merely a single event. A grand sports event where students from all universities in the province compete against each other It was also a combination of a sports event and cultural tourism resources. Deep Integration This event is a competition event of the 17th Jiangxi Provincial Games. It is the highest-level event in the province and about 500 contestants, as well as 100 referees and staff members, will gather in Anyuan. During the 5-day competition, the contestants will engage in multiple high-level competitions, including: Personal events: 1. Short-distance orienteering competition; 2. Mid-distance orienteering competition; 3. 100-meter orienteering competition; 4. Points-based orienteering competition. Team events: 1. Team定向race; 2. Relay定向race. Cross-country orienteering is a sport that uses maps and compasses for navigation. It requires athletes to visit all the checkpoints indicated on the map within the shortest possible time. It demands excellent physical fitness as well as the mental qualities and decision-making skills needed for quickly reading maps and planning routes. Whether it is professional competition or recreational expansion, cross-country orienteering can help participants enhance their confidence in facing difficulties while returning to nature, and experience the excitement and fun of "treasure hunting". In recent years, our county has accumulated rich experience in organizing orienteering competitions. From the "Ganzhou - Guangdong-Hong Kong-Macao Greater Bay Area Orienteering Invitational" event, "Siyuan - Chuangmei" Orienteering Competition, to the first Youth Orienteering Competition in Anyuan and the Orienteering Competition at Wuhua Tower Park, the events have been continuous, laying a solid foundation for the successful hosting of this provincial sports meeting's orienteering event. From June 25th to 30th Let's make an appointment in An Yuan. Witness this gathering together "Competitive competition, cultural experience, scenic tour" A comprehensive and multi-faceted sports extravaganza! ！Source: An Yuan County Education and Sports Bureau, An Yuan Tourism Development Cultural and Sports Tourism Co., Ltd. The source of the Dongjiang River - peace is not far away Welcome to use An Yuan One-Click Gaming!↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华

On this auspicious day of the Dragon Boat Festival, the gentle breeze swept through the forest and clear streams of Sanba Mountain, carrying the fragrant aroma of bamboo leaves throughout the mountains. Amid the green mountains and clear waters at the source of the Dongjiang River, the hustle and bustle of the city faded away, filled with the tender warmth of life. May all people have a peaceful year, everything go smoothly in all seasons. Happy Dragon Boat Festival to everyone! The ancients used the Dragon Boat Festival to escape the heat and pray for blessings. Placing incense to purify the air, tying strings to pray for good fortune, wrapping zongzi to convey emotions In the scorching summer heat Holding the most simple expectations for life The fragrance of rice dumplings spreads throughout the forest. The Dragon Boat Festival rice dumpling DIY event at the Bamboo Grove Restaurant continues to be warmly popular. The tourists folded the bamboo leaves by themselves, filled them with glutinous rice, and tied colorful strings. Conveying the beautiful wish of "year after year, peace and happiness" Carefully wrapped inside the angular-shaped zongzi A wild and fun adventure in the mountains, with everyone enjoying themselves without any closing timeThe glass bridge mini-game is very popular Comparing sizes, playing with table tennis balls, fun puzzles, etc. Classic puzzle games are making a big splash! Suitable for all ages and everyone can have fun. The Suyuan Baoding Acrobatic Show continues to be staged. Stunning stunts combined with fun interactions Full of atmosphere Just check in and you can get a free play voucher. Traditional folk festivals blend with trendy performances. Bring a fresh touch to the Dragon Boat FestivaAs summer approaches its mid-point, all things remain peaceful. May the gentle summer breeze blow away all fatigue and restlessness. May the soft and fragrant aroma of the zongzi heal all the trivialities and haste in our daily lives. June 9th - August 31st Baishisan has launched a welfare policy. With my 2026 National College Entrance Examination / High School Entrance Examination Admission Ticket Free for one person when four people travel together. All four people need to have their admission tickets. Check-in at the willow-leaf boat, take photos and post them on your， and you can enjoy a free ride. Dining at Zhulin Restaurant: 200 yuan or more, enjoy 8.8% discount. End NoonOn this Mid-Autumn Festival, I send my heartfelt wishes: May we not let this splendid summer pass us by in vain, not waste our precious time, and remain safe and sound, enjoying our usual joy and happiness. May your days be clear and warm, all your wishes come true and your heart be at ease. May all the beauty arrive one by one. May your family always be healthy and happy, and your close friends always be by your side. Year after year, year after year, may you enjoy peace and tranquility. Happy Dragon Boat Festival! May all seasons be peaceful, all endeavors be successful, and all wishes come true. Let us not waste the precious time of youth. The source of the Dongjiang River - peace is not far away in your heart Welcome to use An Yuan One-Click Gaming!↓↓↓↓编校（审）：唐   婕、赵  堃复校（审）：陈   俊三校（审）：赖   华