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Anyuan Region: Gannan Navel Orange Promotion Competition, Waiting for you!




The aroma of oranges fills Jiangxi Province. It's the perfect time to promote your products!

The grandeur of last year is still vivid in my mind

This year's stage is even broader

The second "I'm the Hottest Live-streamer in Ganzhou - I Promote Gannan Navel Oranges" online Live-streaming competition

Are you ready?

Rich prizes are waiting for you to win!

Local hosts and e-commerce platforms in Ganzhou

Fruit enterprises

This orange fragrance feast invites you to join us!



I. Activity Time


From early November 2025 to the end of January 2026



Ii. Activity Theme


I'm the most popular live-streamer in Ganzhou. I promote the navel oranges from Gannan



Iii. Organizing Unit


The Social Work Department of the CPC Ganzhou Municipal Committee

The Cyberspace Administration of the CPC Ganzhou Municipal Committee

Ganzhou Fruit Industry Development Center


Iv. Competition Platform


Various well-known online marketing platforms such as Douyin, Kuaishou, Taobao, and Weidian


V. Application Requirements


(1) Participants

Online live-streamers: They must be at least 18 years old and have full civil capacity. Their live-streaming accounts should not have any legal disputes regarding ownership, intellectual property rights, portrait rights, etc. They should also have no criminal records within the past three years.

Platform or enterprise: It is necessary to obtain the license to use the geographical indication certification trademark of Gannan navel oranges.

(II) Participation Methods and Contents

Live-streaming hosts and e-commerce platform enterprises in each county (city, district) can sign up for the competition through the social work department, cyberspace administration department or fruit industry department of their respective counties (cities, districts). They can sell Gannan navel oranges through various online marketing platforms such as Douyin, Kuaishou, Taobao and Weidian. During live-streaming, they can introduce the production area features, planting process, quality characteristics, consumption scenarios and cultural stories of Gannan navel oranges.Live-streaming hosts and e-commerce platform enterprises in each county (city, district) can sign up for the competition through the social work department, cyberspace administration department or fruit industry department of their respective counties (cities, districts). They can sell Gannan navel oranges through various online marketing platforms such as Douyin, Kuaishou, Taobao and Weidian. During live-streaming, they can introduce the production area features, planting process, quality characteristics, consumption scenarios and cultural stories of Gannan navel oranges.The theme of the event must be displayed - "I'm the most popular live-streamer in Ganzhou · I Promote Gannan navel Oranges".

(III) Competition Requirements

Products included in the sales of this event must comply with the relevant standards and quality requirements of Gannan navel oranges. It is strictly prohibited to obtain sales volume by means of lowering prices or selling substandard products. It is also forbidden to obtain results through illegal means such as likes, traffic, or buying followers. Once verified, the participation and winning qualifications will be immediately cancelled, and the prize money (MEDALS) will be reclaimed.

(4) Evaluation and Commendation (February 2026

Each county (city, district) will first evaluate and select the top 10 most popular local live-streamers and the top 10 best online sales enterprises based on sales volume for commendation, and then report to the municipal level to participate in the city-wide evaluation.At the municipal level, based on the sales volume, 10 "Most Popular live-streamers for Promoting Gannan Navel Oranges in 2025", 10 "Best Online Sales Enterprises for Gannan Navel Oranges in 2025", and 6 "Outstanding Organizing Counties (Cities, Districts)" were selected.The municipal-level "Most Popular Live-streamer for Promoting Gannan Navel Oranges in 2025" will be awarded a reward of 6,000 yuan (including tax) and presented with an honorary certificate. The "Best Online Sales Enterprise for Gannan Navel Oranges in 2025" and "Outstanding Organization County (City, District)" will be awarded honorary MEDALS.



Anyuan competition area


Event organizing unit

The Social Work Department of the CPC Anyuan County Committee

The Cyberspace Administration of the CPC Anyuan County Committee

Anyuan County E-commerce Service Center

Anyuan County Fruit Industry Development Service Center


Registration method



Contact person of the Cyberspace Administration of the County Committee

Tang Guojing 0797-3735336

Contact person of the county e-commerce service center

Sun Qisheng 18827977188

Contact person of the County Fruit Industry Development Center

Ouyang Wei 19970718531

Contact person of the Social Work Department of the County Committee

Lai Yan 13763945926

Eligible online hosts and e-commerce platform enterprises should scan and download the application form, fill it out and submit it to the email address: aywxb666@163.com

Don't hesitate any longer. The opportunity is right in front of you!

The "going viral" journey of Anyuan navel oranges

It's up to you!

The orange fragrance has arrived, and live streaming is about to ignite!

This autumn and winter, let the camera focus on the fertile land of southern Jiangxi

Let Gannan navel oranges reach the whole country through screens~

Join this grand event filled with the aroma of orange

Let's witness the birth of the "hottest streamer" together!

Write a new glorious chapter in the production and sales of navel oranges in southern Jiangxi!





Source of the article: The 4th Gannan Navel Orange International Expo 2025

The source of the Dongjiang River brings peace of mind not far away

Welcome to use Anyuan Yima You

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编校(审):唐   婕、赵  堃

复校(审):陈   俊
三校(审):赖   华